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CASE · CORPORATE SITE · REGULATED CATEGORY

Many entities, one story.
Seed to sale, on one site.

This group cultivates, produces to GMP standard and distributes plant-based medicine across APAC and Europe — through several operating brands and partners. In a category that cannot run ads, cannot sell online and cannot retarget, the website is the entire top of the funnel. LUMA-E built the corporate site that carries the full seed-to-sale story to distributors, partners, regulators and investors.

Client
Medicinal cannabis group (named on request)
Sector
Plant-based medicine · regulated
Engagement
Corporate site build (WordPress)
Status
● Live since 2025
01 · The brief

A group with many parts and no single face.

Cultivation sits in one country, GMP production in another, distribution reaches European pharmacies and clinics — under a parent brand, with subsidiaries and partners alongside it. Anyone evaluating the group had to piece that together from separate sources.

The constraint shapes everything: in regulated plant-based medicine you cannot advertise, cannot sell to patients online, cannot retarget. The site has to do the job a sales deck would — and carry it for distributors, partners, regulators and investors at the same time.

02 · What we built

One corporate site carrying the whole chain.

We built the site around the structure of the business, not around a template.

  • Group architecture — parent brand, operating companies and partners in one readable structure
  • The seed-to-sale narrative made continuous, from cultivation through GMP production to distribution
  • Four service lines split and explained: cultivation, GMP production, distribution, investment & advisory
  • Compliance and certification treated as a trust signal in the main content, not buried as fine print
  • News & announcements section for regulatory approvals, facilities and market milestones
  • Enquiry form and newsletter capture in place of a storefront — the only conversion the category allows
  • WordPress + Elementor, so the team edits pages and publishes announcements without a developer
03 · Outcome

One address for everyone who has to trust the group.

The group now has a single corporate presence that presents the whole chain — who they are, what they hold, what they can supply — to the partners, buyers and investors who evaluate a supplier before they ever make contact. Live since 2025, maintained by the client's own team.

3

Operating brands

Parent, subsidiaries and partners under one structure.

4

Service lines

Cultivation, GMP production, distribution, advisory.

Live

Since 2025

Client's team publishes without a developer.

REGULATED CATEGORY?

When you can't advertise,
the site has to carry it.

Same corporate build we shipped for a multi-entity plant-based medicine group.