Customer loyalty is the ultimate goal of any business because loyal customers enthusiastically recommend your brand while purchasing repeatedly. But you can’t have loyalty without first committing to a customer retention strategy. If you follow the customer retention examples discussed below, you’ll improve customer relationships and ultimately turn repeat buyers into loyal advocates. Why […]
With the onset of the global pandemic, the shift towards online shopping is rapidly becoming the new normal. In 2021 alone, eCommerce generated 4.9 trillion U.S. dollars worldwide. And it’s not expected to slow down any time soon. A forecast by statista.com reports that eCommerce is set to grow by 50 percent over the next four […]
Profit margin is the measure of a business, product, service’s profitability. Rather than a dollar amount, profit margin is expressed as a percentage. The higher the number, the more profit the business makes relative to its costs.